OBJECTIVE

Seeking a Creative Director role in an independent or internal agency with focus on digital and brand.

PROFILE

Creative leader with extensive experience in strategy, campaigns, branding, copywriting, digital, UI/UX and print, B2B.

CAPABILITIES

• Excellent creative direction and design direction skills

• Clear communicator, creative thinker with solid strategic marketing sense

• Experienced in presenting ideas and gaining buy-in from the gamut of stakeholders in large organizations

• Experienced in creating visuals and copy for a variety of audiences, consumer, pharma, FMCG and B2B

PROFESSIONAL EXPERIENCE

• Creative direction, art direction, branding, and creative team management

• Researching, developing, and pitching visual solutions

• UI/UX and digital design for web, mobile and social

• Commissioning and directing freelance talent

• Copywriting and content creation

TECHNICAL SKILLS

• UI/UX—Sitemap and wire framing, digital design, UI kits and prototyping, HTML, CSS

• Creative prompting for Generative AI content and visual development stack—Chat GPT, Midjourney, Firfely

• Motion graphics concept, storyboarding and direction—Frame.io, After Effects

• Advanced retouching

• Illustration

• Packaging, POS, print.

PROFESSIONAL HISTORY

09.2022-Present

Senior DigitalArt Director/Accenture Canvas/Dublin, Ireland

Lead art director for Accenture’s global Inclusion and Diversity and Talent Brand account.

05.2019-09.2022

Art Director/Accenture Creative/Dublin, Ireland

Art Director working in Accenture’s internal agency, Accenture Creative. Creative leadership role focused on large scale digital campaigns .

05.2018-05.2019

Creative Lead/OLIVER/Dublin, Ireland

Creative lead working as part of agency onsite teams at Lidl, Bank of Ireland and Axa. Creative leadership role focused on campaigns and special projects. Member of agency Creative Vision Team.

04.2016-05.2018

Brand and UX Lead/Dara Creative/Dublin, Ireland

Senior Brand and UX designer in established, in established, fast-paced design and digital marketing agency. Lead European Union and Enterprise Ireland client rebrands—Designing and deliveringpositioning and strategy workshops, developing comprehensive brand and visual strategies, managed creative and development teams to bring strategy to life.

08.2001–07.2006/12.2007–03.2010/06.2012–Present

Creative Director/Freelance/San Francisco, Ca. and Dublin, Ireland

Maintaining circa 8–10 strong client relationships, providing services in brand identity, marketing, advertising and digital media design.

01.2014–12.2014

Creative Director/Roche Pharmaceutical/San Jose, CA

Creative lead on award winning rebrand campaign for Roche flagship product, the Harmony Prenatal Test. Worked extensively on research and strategy and developed core visuals. Directed and managed designers, digital and photographic vendors and internal teams during creative roll out Including photo shoot, production of print and environmental assets and web development.

08.2010–06.2012

Creative Lead/Nucleus Global/San Francisco, CA

Art director, studio lead and senior media designer at global healthcare communications and marketing agency. Conceive, develop and implement web, digital and print media campaigns for leading pharmaceutical clients including GSK, Roche and Novartis. Provide art direction to nationwide team on new business pitches. Co-ordinate large projects from pitch through budgeting, design and production. 

EDUCATION:

02.2024–06.2024

Post. Grad. Dip. Creativity, Innovation and Entrepreneurship/UCD

10.2015–10.2016

Apprenticeship in User Experience Design/Bloc.io

01.2004–06.2006

A.A. in Graphic Communication/City College San Francisco/GPA 4.0

10.1994–06.1998

B.A. in Journalism/Dublin City University/Hons.